Advertising flags for your business is one of the most affordable and effective conventional tools for building your brand and attracting the targeted audience to it. These flags are highly customizable, and you can set them up conveniently in prime locations with success. They are lightweight, portable for you to carry, and convenient when it comes to promoting your business brand to the targeted audience with success.
The importance of artwork for your advertising flags
Simply putting up advertising flagsfor your business will not guarantee a high traffic inflow. You need to ensure the artwork is done properly so that people notice your flag and contact you for the product or service you offer. The following are some tips you should keep in mind when it comes to designing advertising flags for promoting your business with success-
- Select the right size – Make sure the size of the custom flag is relevant to the size of the promotion or outdoor event. Some business owners order large flags for small events and promotions. They anticipate these flags will work positively for their business. However, this is not true. If the size of the flag looks odd, people will mostly avoid interacting with your business brand.
The opposite is also true. If you are hosting a big event and the size of the custom flag is too small, it will get lost in the crowd, and no one would ever notice you. The size you choose should be appropriate and not get lost from a distance. The custom flags you choose must be placed at prime spots.
- Use relevant text – The text printed on the custom flag should be relevant to the event or promotional campaign. They should be placed in the right places. Most business owners place the text in the middle of the flag, which often makes it look clumsy.
At the same time, there will be an urge to place a lot of information on the flag. However, this will only confuse the targeted audience. You need to be prudent enough to print the text that is needed on the flag. It should be visible from a distance. Besides the above, do not make the mistake of filling in the custom flag with too much information for the targeted audience to take in at one glance. You should leave some amount of negative spacing to allow them to see the texts.
- The fonts on the flag must be visible – When you are printing custom flags, the fonts should be visible and clear. The choice of font is important for boosting lead conversion and traffic. Avoid cursive fonts as they can be hard to see clearly from a distance. No matter how attractive your flag design might be, if the fonts of the flag are not visible, the goal of your advertising campaign will become futile.
Therefore, when designing custom advertising flags for any promotional event, make sure you keep the above three tips in mind. The right artwork coupled with an eye-catching design will ensure you boost traffic and sales with success.