Indian Airtel company is also known as Bharti Airtel Limited company or just Airtel. It is a multinational telecommunication company based in New Delhi, India. According to our information, it has its headquarters in about 18 countries worldwide, including Africa, South Asia, and the Channel Islands.
If we talk about the services of Airtel, it provides 2G, 4G, 4G LTE, and 4G+ mobile communication services. However, all these services include fixed-line broadband services (dedicated networking) and voice services. All these services depend upon the country of operation.
Airtel is a well-known brand in India after rolling out its VoLTE technology services in the region. According to research, it is the second largest mobile network operator company in India. Also, it comes at the second number in mobile operator lists worldwide, having more than 457.9 million subscribers. People like airtel because it has a user-friendly service; for example, you can balance check airtel without any difficulty.
Let’s take a glance at airtel history.
The airtel company was started in 1984 by Sunil Mittal, who started assembling push-button phones. At that time, those phones were imported from Kingtel and Taiwan company. After that, he wanted to replace the old-fashioned bulky cell phones in the country, and Bharti Telecom Limited (BTL) entered into technical incorporation with Siemens AG of Germany. By striving day and night, Bharti Telecom became able to make cordless phones, telecom gear, and fax machines in the early 1990s.
In 1992, Bharti Telecom successfully bid for a mobile phone network license auctioned in India. However, there was a condition from the Dehli Cellular license company that the bidder must have some practical experience in telecom. Therefore, Mittal secured a deal with a well-known French Telecom company, “Vevendi.”
In 1994, Bharti Cellular Company became the first company to offer telecom service under the brand name “AirTel” and crossed over 2 million subscribers. It was known as the golden period of airtel limited. Also, they conducted ISD/STD rates with the name “Indiaone.”
In 1999, airtel got control of JT holdings and expanded its services to Andhra Pradesh and Karnataka. Similarly, the company received control of Skycell Communication in the region of Chennai. In the same way, airtel got control over Spice Cell, Calcutta, in 2001. However, it appeared publicly in 2002.
The company also had faced many hurdles in its career. In 2003, airtel rebranded its cellular phone operations under the same brand. In 2004, the company started Hexacom and entered Rajasthan. Moreover, he got control of the network in Nicobar and Andaman in 2005. All those extensions made airtel offer its services in all regions of India.
In 2008, there was a possibility that airtel would buy the services of MTN Group of companies (a South African telecommunication company). Their coverage was in 21 countries of South Africa and the Middle east. In 2009, again airtel collaborated with MTN company and discussed potential transactions. All the matters ended without any official agreement because of the opposition from the South African government.
After a time, airtel appeared as a brand in India in 2010. They started offering global rebranding strategies. At the same time, they changed their company logo with a new design in lower case letters that was designed by an agency in London. Till then, it’s a well-known and most famous telecom brand in India.
Prominent Facts about Airtel
- At the initial stage, airtel was the third-largest mobile operator worldwide with its major achievements and started with just a small office and a few employees.
- It is the first operator for launching 4G services.
- First operator in launching wynk and hike.
- It is the topmost company that outsources everything except finance, sales, and marketing.
- The future horizons of airtel are becoming the number one telecom company worldwide.
Airtel is a pre-eminent telecommunication company not just in India but all across the world. It is known for its state-of-the-art services and strategies. By taking a glance at the history, you will get the idea that the primary reason for becoming a successful market is their up-to-date strategies and plannings.
No doubt, the strategies of airtel are comparable with the other top telecom brands. It is a prediction that airtel will beat all its competitors in the future.